East of England

Avenues first worked in the East of England when we started to manage learning disability services in Cambridge in 1998. Our presence in the region grew significantly in 2011 when Suffolk-based charity Optua became part of Avenues, bringing extensive experience and specialism in the field of supporting people with acquired brain injury. 

2020-21: A summary of our operational priorities

Avenues East has maintained its Good CQC rating across all Supported Living and Community Support services.  We are working to further our Active Support practices, which are consistent in the majority of our services, across the subsidiary.  By doing this we aim to ensure that everyone enjoys the same level of support.

We continue to seek opportunities to achieve further growth, building the relationship with housing organisations to address the identified shortage of appropriate housing in this area.  

We will continue to work in a way that everything we do will have the people we support, and our vision for them, at the centre.

By the end of the financial year we will –

  • Work across all services to identify improvement opportunities to achieve an outstanding CQC rating in the near future and maintain those high standards of delivery.
  • Work with services and funders to address funding issues that exist.
  • Identify opportunities to develop new services in neighbouring counties to Shropshire.
  • Work with our partners to identify a creative, robust and deliverable housing plan to be delivered as part of the 2021-25 organisational strategy.

Paul Attrill, Regional Director

What things are you most proud of in your services?

“What we do goes beyond typical social care. We are very involved in community engagement – for example we have a team that develops leisure programmes and events. These are incredibly inspirational to attend. Families are often overwhelmed by what their children have been able to achieve with us. Our teams never give up. What they need to do can change on a day to day basis but they don’t let up.”

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